We believe everyone deserves healthy, happy skin.

A beautiful canadian woman with blue eyes and light skin smiling, touching her shoulder, with her hair in a top knot, in front of a plain light background.

At Skin Potion Naturals, we make artisanal soaps and botanical skincare with deeply intentional ingredients.

Our approach is simple: take the guesswork out of skincare.

Every ingredient has a purpose, and every formula is developed with research, effectiveness, skin feel, performance, sustainability, and affordability in mind.

You shouldn’t have to become a chemist to know what you’re putting on your skin. We do the research so you can choose with confidence.

Multiple clear petri dishes and small containers with various powders and liquids on a white surface.

Over a decade of formulation, testing, and refinement has gone into our products.

I started Skin Potion Naturals in 2012 with a simple goal: make better options for skincare and cleansing at every age.

I was tired of commercial formulas padded with unnecessary fillers and ingredients that do little for the skin. I wanted to prove that natural skincare can be both effective and enjoyable to use- when it’s formulated properly.

Years of research, testing, experimenting, and fine-tuning have gone into developing our formulas. We choose ingredients for what they actually contribute to the finished product, not simply because they’re inexpensive, trendy, or easy to source.

Our formulation approach is intentionally selective. We avoid petroleum by-products, parabens, phthalates, canola oil, nut oils, and unnecessary seed oils, while focusing on ingredients that support lasting moisture, skin comfort, and a healthy skin barrier.

I’m not interested in gimmicks or making products just to fill a shelf. We make well-designed skincare that performs, feels good on your skin, and delivers what it promises.

No gimmicks. No guesswork. No marketing tricks.

Just thoughtfully formulated, results-driven skincare made in small batches right here in New Brunswick, Canada.

Intentionally chosen ingredients make powerfully healing formulas.

Real skincare starts with quality ingredients in effective, well-designed formulas. We choose every ingredient for what it actually brings to your skin- not for marketing, fillers, or profit. Every ingredient has a purpose, and we’re happy to tell you what it is.

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Our Story

Skin Potion Naturals has grown over decades from a passion for natural remedies.

A mom of two, the source of my interest in natural remedies started long before this business ever existed. For decades I’ve been interested herbalism, essential oils, teas, supplements and nutrition.

But the spark that actually got the ball rolling? I couldn’t find a single body cleanser on the shelf that didn’t leave my skin dry, tight, itchy and disrupting my day.

When I dug into the ingredients and the science behind the good ones and the bad ones, I was honestly shocked at how many cheap, harsh, skin-stripping chemicals were hiding in “normal” products we all use.

Frustrated with the commercial options, I realized that if I wanted truly clean, gentle, nourishing skincare, I would have to make it myself. After some experimentation, I soon had a small mountain of soap so I began selling to friends and family. they were a hit!

Shortly after, I nabbed a table at a little monthly market and grew from there, creating more products upon request and thriving from customers’ testimonials.

I launched this business with one clear mission: give people truly clean, nourishing skincare and teach them why it matters.

What began with a few bars of soap at that monthly market turned into something so much bigger, because people kept coming back- and bringing friends.

When my second baby was born and developed eczema, mama instinct kicked in and I wanted to heal it. I dug deeper into the research- testing and tweaking until I created gentle, safe, wonderfully effective products that actually calm and heal sensitive, irritated skin. Now my eldest is experiencing acne, so I’m in a whole new mode of research and creation.

Every single thing Skin Potion makes is still handcrafted in small batches with intention and care.

Our soaps are cold-processed with the natural glycerin left in and superfatted with rich oils and butters.

You’ll never find cheap grocery store seed oils, sulfates, parabens, phthalates, petroleum junk, detergents, silicones, surfactant additives or hardeners in anything we make. Only pure, straightforward, skin-loving ingredients that make sense- and save you money. I’m practical to my core, so I love creating multi-purpose products that simplify your routine and actually work.

My family uses every single thing we sell and more often than not, a new product is born from a need for it within our family (like when my daughter developed eczema and my son developed acne). More than thirteen years of research, experimenting and real-life testimonials has gone into these formulas. They’re cleaner, richer, gentler, and flat-out more effective than anything commercial you’ll find- yet still affordable.

The testimonials and photos you send after angry skin finally calms down, when confidence comes roaring back- those are what keep me up at night in the workshop, loving what I do. I still get messages weekly from someone who raves about a product.

I’m beyond grateful for every inch of skin my business has touched, and I’m nowhere near done.

If you’re ready for healthier skincare that actually loves your skin back, please explore our options

Questions? Send us a message.

- Kelli

A business owner woman with brown hair and blue eyes smiling, holding a small glass art piece with a sun, sky, and water design, wearing a white floral blouse.

A few of our faves..